Auto Trader

Literally speaking, an auto trader means either an individual or a company which is involved in trading of automobiles. Such a person can be an automobile trader in the business of cars or two-wheelers or an auto truck trader. In some of the rare occasions, even a third party is involved in such trading activity. These auto traders primarily deal with several types of vehicles like cars (almost all types of them), jeeps, vans, buses, trucks and other available vehicular forms. However, in recent times a new trend is emerging and we get to see major auto traders who specialize in the trading of a particular vehicle only. These automobile traders are often termed as "Solution Provider" by their customers. They are known to have come up with solutions against almost all sorts of problems relating to automobiles.

There's a lot of auto classifieds out there, though very few of them ever get as big or as popular as the UK-based Auto Trader. Auto Trader was originally a magazine for car trading, buying, and selling that was first published in the UK. However, in a few years, the magazine had already expanded into other territories and has separate editions for each of those countries. Also, it has maintained a significant presence online, consistently appearing as one of the top results on both Yahoo! and Google when auto classifieds are searched.

Like your usual auto classifieds, Auto Trader has comprehensive and updated listings on cars for sale and people looking for specific cars to buy. What it has that most others do not have are listings for car parts and accessories. Not many auto classifieds actually advertise parts, which is a sad thing. That gives this magazine and website an advantage when it comes to dealing with people who collect classic cars. Since parts for older cars like Cadillac's and Chevrolet Impalas are not as easy to come by as parts for more recent makes and models, the ads for various parts make the magazine an excellent online resource for those who need a replacement part that's rare and hard to find. The magazine makes it an almost ideal place for collectors to get the parts they need to keep their beloved machines in tip-top condition.

Apart from cars, Auto Trader has also expanded its borders to deal with other means of transportation. For example, most auto classifieds do not bother to list down larger vehicles like trucks and the few that do only do so sparsely. In contrast, the magazine, with their website, has an extensive section on trucks, ranging from trucks for sale to truck parts, and even some tips on how to pick the kind of truck that you need. Not only that, the site also has a separate set of search customization options designed specifically for sorting through different types of trucks rather than cars, giving that section a more dedicated feel. Furthermore, the availability of the section for trucks, farm vehicles, and motorcycles, gives a definite sense of these vehicles being considered equally important to the car sections, and not just as interesting afterthoughts.

Used cars are not normally a market you think of when you think about satellite radio. For most consumers, that thought comes with new vehicles, free trials and built in satellite radio functionality. However, that functionality does not leave a vehicle, simply because it is not new. XM Satellite Radio has broadened their net and has begun marketing through Auto Trader.com in an attempt to bag more of the market.

Most used car buyers (it must be assumed) simply choose to ignore the built in XM or Sirius radio functions in their vehicles. Perhaps they assume that the service is too expensive or that it applied only to the original owner. There is a myriad of reasons why they might not think about it. Regardless, XM is making it known that the radios in all GM, Honda and Acura vehicles can be activated by the vehicle's new owner and often times the activation fee can be waved. This service comes with a free 3 month trial of XM's service.

Will this be enough to persuade used car buyers to purchase a vehicle equipped with XM already? Probably not, but it does provide an additional selling point for these brands of vehicles. This situation applies regardless of the vehicle's certification status, as well. For customers interested in learning more directly from Auto Trader.com, you can click on the XM Radio tile on the vehicle advertisement and you'll be taken to a description of the services available.